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Japan: Advertising poster for Mitsukoshi Department Store. Hashiguchi Goyo (1880 - 1921), 1911
Wall Art and Photo Gifts from Universal Images Group (UIG)
Japan: Advertising poster for Mitsukoshi Department Store. Hashiguchi Goyo (1880 - 1921), 1911
Between the end of the First World War in 1918 and the outbreak of the Pacific War in 1941, Japanese graphic design as represented in advertsing posters, magazine covers and book covers underwent a series of changes characterised by increasing Western influence, a growing middle class, industrialisation and militarisation, as well as (initially) left wing political ideals and (subsequently) right wing nationalism and the influence of European Fascist art forms
Universal Images Group (UIG) manages distribution for many leading specialist agencies worldwide
Media ID 28356538
© Supplier: CPA Media Co. Ltd
Advert Advertisement Advertising Asia Pictures Asian Asian Image Asian Images Asian Pictures Commerce Design Fashion Graphic Design Historical Images Historical Pictures History Images History Pictures Japan Japanese Kimono Poster Poster Art Posters Propaganda Shopping Style Trade Goyo Hashiguchi
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EDITORS COMMENTS
This print showcases an advertising poster for Mitsukoshi Department Store in Japan, created by the talented artist Hashiguchi Goyo in 1911. During this period, between the end of World War I and the outbreak of the Pacific War, Japanese graphic design experienced a transformative journey influenced by various factors. The nation's growing middle class, industrialization, and militarization played significant roles in shaping its visual arts scene. Initially driven by left-wing political ideals and later influenced by right-wing nationalism, Japanese graphic design witnessed an influx of Western styles alongside European Fascist art forms. This particular poster exemplifies a fusion of traditional Japanese aesthetics with emerging Western influences. The image reflects not only the evolution of Japan's artistic style but also provides insights into its cultural history. It captures a moment when trade and commerce were thriving as depicted through the advertisement promoting Mitsukoshi Department Store. The elegant kimono worn by the model exudes both style and fashion while symbolizing Japan's rich heritage. As we delve into this historical photograph from Pictures From History/Universal Images Group (UIG), it serves as a reminder of how art can be used as propaganda to convey messages about consumerism and national identity. Beyond its commercial purpose lies a fascinating glimpse into Japan's past – an era marked by dynamic changes that shaped its graphic design landscape forever.
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